A concept for an information dashboard that aims to facilitate the navigation of the insurmountable amount of real time data available nowadays, so that brand teams would have easier access to the information needed in order to make decisions.

 

Inflo is an engine adaptable for any client, being customised to gather the data from every source necessary (social mentions, sales data, user navigation, competitors activities...) to get to the really essential information. The engine learns from usage and prioritises the information the users actually find useful and relevant and starts to discard sources and subjects that are not important.

 

A Hyper Island project created with Ben Lynch, Erik Rodin, Maria Mayor and Vitor Godinho.